coronavirus outbreak will linear ad revenue in the United States to decline by approximately 20 percent in the first half of 2020, and by 2.5 percent in he following six months. Digital ad revenue is believed to grow by four percent throughout the entire year.
As of march 2020 revisions of advertising market data, the Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020
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Other statistics that may interest you Coronavirus: impact on the U.S. advertising industry
Overview
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U.S. media consumption
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Marketer perspective
6
- Basic Statistic Expected channel ad spend change due to COVID-19 according to U.S. marketers in 2020
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Consumer perspective
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Digital advertising
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Further related statistics
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- Impact of the coronavirus on newspaper advertising revenue in Sweden 2020
- Expected local newspaper advertising revenue loss due to COVID-19 in Norway 2020
- Coronavirus impact on investment in digital marketing Spain 2020
- Advertising market in Australia 2016 and 2021 by platform
- Advertising revenue in Norway 2017, by activities
- Media owners ad revenue in the U.S. 2022, by medium
- Leading ad agencies in Spain 2020
- Advertising revenue growth in the U.S. 2015, by medium
- Advertising revenue growth in the U.S. 2021 compared to pre-COVID, by medium
- Argentina: advertising spending 2021-2022, by medium
- Hispanic advertising spending in the U.S. 2010-2014, by medium
- Advertising revenue change in Denmark in 2016, by media
- Canada: net advertising volume of community newspapers 2003-2014, by revenue source
- Pluto TV advertising revenue in the U.S. 2019-2022
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Further Content: You might find this interesting as well
Statistics
- Impact of the coronavirus on newspaper advertising revenue in Sweden 2020
- Expected local newspaper advertising revenue loss due to COVID-19 in Norway 2020
- Coronavirus impact on investment in digital marketing Spain 2020
- Advertising market in Australia 2016 and 2021 by platform
- Advertising revenue in Norway 2017, by activities
- Media owners ad revenue in the U.S. 2022, by medium
- Leading ad agencies in Spain 2020
- Advertising revenue growth in the U.S. 2015, by medium
- Advertising revenue growth in the U.S. 2021 compared to pre-COVID, by medium
- Argentina: advertising spending 2021-2022, by medium
- Hispanic advertising spending in the U.S. 2010-2014, by medium
- Advertising revenue change in Denmark in 2016, by media
- Canada: net advertising volume of community newspapers 2003-2014, by revenue source
- Pluto TV advertising revenue in the U.S. 2019-2022
- New difficulties faced by farmers due to the COVID-19 crisis in France 2020
- Personnel costs of the advertising & market research sector in Cyprus 2012-2021
Magna. (March 26, 2020). Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020 [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/
Magna. "Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020 ." Chart. March 26, 2020. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/
Magna. (2020). Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020 . Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/
Magna. "Impact of Coronavirus on Growth of Media Owners Digital and Linear Advertising Revenues in The United States in 2020 ." Statista, Statista Inc., 26 Mar 2020, https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/
Magna, Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020 Statista, https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/ (last visited May 02, 2024)
Impact of coronavirus on growth of media owners digital and linear advertising revenues in the United States in 2020 [Graph], Magna, March 26, 2020. [Online]. Available: https://www.statista.com/statistics/1109657/growth-linear-and-digital-ad-revenues-us-covid/