This chart shows the share of advertising expenditure by media type in the United Kingdom (UK) from 2017 to 2021. The figures for 2019, 2020, and 2021 are forecasts. The share of internet advertising spend increased from 61 percent in 2017 to 65 percent in 2018 and, according to these forecasts, will continue to grow.
Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media
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Zenithmedia. (March 1, 2019). Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/
Zenithmedia. "Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media." Chart. March 1, 2019. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/
Zenithmedia. (2019). Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/
Zenithmedia. "Share of Ad Expenditure in The United Kingdom (Uk) from 2017 to 2021*, by Media." Statista, Statista Inc., 1 Mar 2019, https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/
Zenithmedia, Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media Statista, https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/ (last visited May 13, 2024)
Share of ad expenditure in the United Kingdom (UK) from 2017 to 2021*, by media [Graph], Zenithmedia, March 1, 2019. [Online]. Available: https://www.statista.com/statistics/1046333/ad-spend-share-united-kingdom-uk/