comparison of social media services shows that the messaging app LINE has by far the highest penetration rate among social media in Japan.
Close to 85 percent of people in Japan used social media in 2023. The share was projected to increase to approximately 93 percent by 2028. A Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028
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Other statistics that may interest you Social media usage in Japan
Overview
6
- Premium Statistic Number of social media users Japan 2019-2028
- Premium Statistic Social media penetration Japan 2019-2028
- Premium Statistic Social networking services penetration rate Japan 2022, by age group
- Premium Statistic Most popular social media in Japan FY 2022
- Premium Statistic Social media platforms with highest user activity in Japan Q3 2023
- Premium Statistic Leading social networks among Gen Z Japan 2022
Penetration rates of major services
6
- Premium Statistic LINE's penetration rate in Japan FY 2014-2022
- Premium Statistic YouTube's penetration rate in Japan FY 2014-2022
- Premium Statistic Instagram's penetration rate in Japan FY 2015-2022
- Premium Statistic Twitter's penetration rate in Japan FY 2014-2022
- Premium Statistic Facebook's penetration rate in Japan FY 2014-2022
- Premium Statistic TikTok's penetration rate in Japan FY 2018-2022
Penetration rates of major services by gender
6
- Premium Statistic LINE's penetration rate in Japan FY 2022, by gender
- Premium Statistic YouTube's penetration rate in Japan FY 2022, by gender
- Premium Statistic Instagram's penetration rate in Japan FY 2022, by gender
- Premium Statistic Twitter's penetration rate in Japan FY 2022, by gender
- Premium Statistic Facebook's penetration rate in Japan FY 2022, by gender
- Premium Statistic TikTok's penetration rate in Japan FY 2022, by gender
Penetration rates of major services by age group
6
- Premium Statistic LINE's penetration rate in Japan FY 2022, by age group
- Premium Statistic YouTube's penetration rate in Japan FY 2022, by age group
- Premium Statistic Instagram's penetration rate in Japan FY 2022, by age group
- Premium Statistic Twitter's penetration rate in Japan FY 2022, by age group
- Premium Statistic Facebook's penetration rate in Japan FY 2022, by age group
- Premium Statistic TikTok's penetration rate in Japan FY 2022, by age group
Social media apps
4
- Premium Statistic Most popular social media apps in Japan 2023, based on downloads
- Premium Statistic Most popular social media apps in Japan 2023, based on app revenue
- Premium Statistic Most popular dating apps in Japan 2023, based on downloads
- Premium Statistic Most popular dating apps in Japan 2023, based on app revenue
User behavior
6
- Premium Statistic Average social media usage time per weekday Japan FY 2013-2022
- Premium Statistic Average social media usage time per weekday Japan FY 2022, by gender
- Premium Statistic Average social media usage time per weekday Japan FY 2022, by age
- Premium Statistic Leading reasons for using social networking services in Japan 2022
- Premium Statistic Share of people using social media as a source of information Japan FY 2022, by type
- Premium Statistic Leading types of followed social media accounts Japan Q3 2023
Further related statistics
13
- Importance of social media in the life of internet users in Poland 2017, by age
- Daily use of social media platforms in Poland 2017, by age group
- Australia social media user penetration 2015-2022
- Israel social media user penetration 2019-2028
- Social network user penetration Malaysia 2019-2028
- Saudi Arabia social media user penetration 2019-2028
- South Africa social media user penetration 2017-2026
- Weekly social media checking in Canada 2018, by device
- Mexico: social media access 2022, by device
- France: social media penetration 2009-2022
- Percentage of enterprises that use social media in Poland 2021-2023, by activity type
- Attitudes towards TikTok in Poland 2022, by gender
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Statista. (June 23, 2023). Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028 [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/
Statista. "Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028." Chart. June 23, 2023. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/
Statista. (2023). Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/
Statista. "Share of People Who Use Social Media in Japan from 2019 to 2023 with a Forecast until 2028." Statista, Statista Inc., 23 Jun 2023, https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/
Statista, Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028 Statista, https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/ (last visited June 13, 2024)
Share of people who use social media in Japan from 2019 to 2023 with a forecast until 2028 [Graph], Statista, June 23, 2023. [Online]. Available: https://www.statista.com/statistics/553650/mobile-messaging-user-reach-japan/