Social media in Hong Kong - statistics & facts
Key insights
- Estimated social media users 2024
- 7.04m
Detailed statistics
Number of social media users in Hong Kong 2018-2029
- Top social media platforms based on penetration rate
- WhatsApp, Facebook & Instagram
Detailed statistics
Penetration rate of major social media in Hong Kong 2023
- Estimated number of Facebook users 2024
- 5.62m
Detailed statistics
Number of Facebook users in Hong Kong 2018-2027
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Current statistics on this topic
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Overview
9
- Basic Statistic Social network users in selected countries in 2022 and 2027
- Basic Statistic Social media: active usage penetration in selected countries and territories 2024
- Premium Statistic Number of internet users in Hong Kong 2020-2029
- Premium Statistic Number of social media users in Hong Kong 2018-2029
- Premium Statistic Social media penetration in Hong Kong 2018-2029
- Premium Statistic Average revenue (ARPU) in the Social Media Advertising market Hong Kong 2018-2028
- Basic Statistic Leading social media platforms in Hong Kong 2024, based on market share
- Premium Statistic Monthly time spent on major social media in Hong Kong 2023
- Premium Statistic Social media ad reach in Hong Kong 2023, by platform
Overview
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Basic Statistic
Social network users in selected countries in 2022 and 2027
Social network users in selected countries in 2022 and 2027
Number of social network users in selected countries in 2022 and 2027 (in millions)
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Basic Statistic
Social media: active usage penetration in selected countries and territories 2024
Social media: active usage penetration in selected countries and territories 2024
Active social network penetration in selected countries and territories as of January 2024
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Premium Statistic
Number of internet users in Hong Kong 2020-2029
Number of internet users in Hong Kong 2020-2029
Number of internet users in Hong Kong from 2020 to 2024 with a forecast until 2029 (in millions)
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Premium Statistic
Number of social media users in Hong Kong 2018-2029
Number of social media users in Hong Kong 2018-2029
Number of social media users in Hong Kong from 2018 to 2023 with a forecast until 2029 (in millions)
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Premium Statistic
Social media penetration in Hong Kong 2018-2029
Social media penetration in Hong Kong 2018-2029
Social media penetration in Hong Kong from 2018 to 2023, with a forecast until 2029
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Premium Statistic
Average revenue (ARPU) in the Social Media Advertising market Hong Kong 2018-2028
Average revenue (ARPU) in the Social Media Advertising market Hong Kong 2018-2028
Average revenue per unit (ARPU) in the Social Media Advertising market for different segments Hong Kong from 2018 to 2028
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Basic Statistic
Leading social media platforms in Hong Kong 2024, based on market share
Leading social media platforms in Hong Kong 2024, based on market share
Market share of major social media platforms in Hong Kong as of April 2024
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Premium Statistic
Monthly time spent on major social media in Hong Kong 2023
Monthly time spent on major social media in Hong Kong 2023
Average number of hours spent on leading social media platforms in Hong Kong as of 3rd quarter 2023 (in hours.minutes)
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Premium Statistic
Social media ad reach in Hong Kong 2023, by platform
Social media ad reach in Hong Kong 2023, by platform
Number of potential audience reached by major social media platforms in Hong Kong in 2023 (in millions)
Usage
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- Premium Statistic Average number of social media platforms used per internet user APAC 2023, by country
- Premium Statistic Daily online minutes in Hong Kong 2023, by type
- Premium Statistic Primary reasons for using social media in Hong Kong 2023
- Premium Statistic Most favored types of social media accounts in Hong Kong 2023
- Premium Statistic Main news sources in Hong Kong 2023, by media type
- Premium Statistic Frequency of purchasing something using social media Hong Kong 2023
- Basic Statistic Anticipation on stricter social media regulations in Hong Kong 2022
- Basic Statistic VPN usage under stricter social media regulations in Hong Kong 2022
- Premium Statistic Actions if major foreign social media platforms were restricted in Hong Kong 2022
Usage
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Premium Statistic
Average number of social media platforms used per internet user APAC 2023, by country
Average number of social media platforms used per internet user APAC 2023, by country
Average number of social media platforms used per internet user in a month in the Asia-Pacific region in 2023, by country or territory
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Premium Statistic
Daily online minutes in Hong Kong 2023, by type
Daily online minutes in Hong Kong 2023, by type
Average daily time spent on digital media in Hong Kong as of 3rd quarter 2023, by type (in minutes)
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Premium Statistic
Primary reasons for using social media in Hong Kong 2023
Primary reasons for using social media in Hong Kong 2023
Leading reasons for using social media services in Hong Kong as of 3rd quarter 2023
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Premium Statistic
Most favored types of social media accounts in Hong Kong 2023
Most favored types of social media accounts in Hong Kong 2023
Share of internet users following social media accounts in Hong Kong as of 3rd quarter 2023, by type
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Premium Statistic
Main news sources in Hong Kong 2023, by media type
Main news sources in Hong Kong 2023, by media type
Leading sources of news in Hong Kong as of February 2023, by media type
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Premium Statistic
Frequency of purchasing something using social media Hong Kong 2023
Frequency of purchasing something using social media Hong Kong 2023
Frequency of purchasing something on social media during the last 12 months in Hong Kong as of February 2023
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Basic Statistic
Anticipation on stricter social media regulations in Hong Kong 2022
Anticipation on stricter social media regulations in Hong Kong 2022
Public sentiment on potential stricter social media regulations in the near future among Gen Z and millennials in Hong Kong in 2022
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Basic Statistic
VPN usage under stricter social media regulations in Hong Kong 2022
VPN usage under stricter social media regulations in Hong Kong 2022
VPN usage if social media platforms were restricted among Gen Z and Millennials in Hong Kong in 2022
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Premium Statistic
Actions if major foreign social media platforms were restricted in Hong Kong 2022
Actions if major foreign social media platforms were restricted in Hong Kong 2022
Share of Gen Z and millennials staying with foreign social media platforms if they were restricted in Hong Kong in 2022
YouTube
6
- Basic Statistic Largest YouTube user bases APAC 2023, by country
- Basic Statistic YouTube IAP revenues 2024, by region
- Premium Statistic YouTube ad reach in Hong Kong 2023, by audience group
- Basic Statistic Most searched terms on YouTube in Hong Kong 2023
- Premium Statistic Most subscribed YouTubers in Hong Kong 2024
- Premium Statistic Most viewed YouTubers in Hong Kong 2024
YouTube
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Basic Statistic
Largest YouTube user bases APAC 2023, by country
Largest YouTube user bases APAC 2023, by country
Largest YouTube audiences in the Asia-Pacific region as of January 2023, by country (in millions)
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Basic Statistic
YouTube IAP revenues 2024, by region
YouTube IAP revenues 2024, by region
YouTube in-app purchase revenues in January 2024, by market (in million U.S. dollars)
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Premium Statistic
YouTube ad reach in Hong Kong 2023, by audience group
YouTube ad reach in Hong Kong 2023, by audience group
YouTube advertising penetration in Hong Kong in 2023, by demographic group
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Basic Statistic
Most searched terms on YouTube in Hong Kong 2023
Most searched terms on YouTube in Hong Kong 2023
Ranking of keywords searched on YouTube among Hong Kong internet users in 2023, based on Google index
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Premium Statistic
Most subscribed YouTubers in Hong Kong 2024
Most subscribed YouTubers in Hong Kong 2024
Number of subscribers of the leading YouTubers in Hong Kong as of March 15, 2024 (in millions)
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Premium Statistic
Most viewed YouTubers in Hong Kong 2024
Most viewed YouTubers in Hong Kong 2024
Number of monthly views of the leading YouTubers in Hong Kong as of March 15, 2024 (in millions)
Facebook
7
- Premium Statistic Facebook ad reach rate APAC 2024, by country
- Premium Statistic Facebook ad reach in Hong Kong 2023, by audience group
- Premium Statistic Number of Facebook users in Hong Kong 2018-2023
- Basic Statistic Gender distribution of Facebook users in Hong Kong 2023
- Premium Statistic Age distribution of Facebook users in Hong Kong 2023
- Premium Statistic Facebook posts engagement in Hong Kong 2023, by post type
- Premium Statistic Most-followed Facebook celebrity pages in Hong Kong April 2024
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Premium Statistic
Facebook ad reach rate APAC 2024, by country
Facebook ad reach rate APAC 2024, by country
Facebook advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
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Premium Statistic
Facebook ad reach in Hong Kong 2023, by audience group
Facebook ad reach in Hong Kong 2023, by audience group
Facebook advertising penetration in Hong Kong in 2023, by demographic group
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Premium Statistic
Number of Facebook users in Hong Kong 2018-2023
Number of Facebook users in Hong Kong 2018-2023
Number of Facebook users in Hong Kong from December 2018 to December 2023 (in millions)
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Basic Statistic
Gender distribution of Facebook users in Hong Kong 2023
Gender distribution of Facebook users in Hong Kong 2023
Gender distribution of Facebook users in Hong Kong in December 2023
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Premium Statistic
Age distribution of Facebook users in Hong Kong 2023
Age distribution of Facebook users in Hong Kong 2023
Distribution of Facebook users in Hong Kong in December 2023, by age group and gender
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Premium Statistic
Facebook posts engagement in Hong Kong 2023, by post type
Facebook posts engagement in Hong Kong 2023, by post type
Share of Facebook page fans engaged in responding activities to page posts in Hong Kong as of November 2023, by post type
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Premium Statistic
Most-followed Facebook celebrity pages in Hong Kong April 2024
Most-followed Facebook celebrity pages in Hong Kong April 2024
Number of fans of the most popular celebrity Facebook pages in Hong Kong as of April 3, 2024 (in 1,000s)
Instagram
6
- Premium Statistic Instagram ad reach in Hong Kong 2023, by audience group
- Premium Statistic Number of Instagram users in Hong Kong 2018-2023
- Basic Statistic Gender distribution of Instagram users in Hong Kong 2023
- Premium Statistic Age distribution of Instagram users in Hong Kong 2023
- Premium Statistic Most active Instagram accounts in Hong Kong 2023
- Premium Statistic Most followed Instagram accounts in Hong Kong 2023
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Premium Statistic
Instagram ad reach in Hong Kong 2023, by audience group
Instagram ad reach in Hong Kong 2023, by audience group
Instagram advertising penetration in Hong Kong in 2023, by demographic group
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Premium Statistic
Number of Instagram users in Hong Kong 2018-2023
Number of Instagram users in Hong Kong 2018-2023
Number of Instagram users in Hong Kong from December 2018 to December 2023 (in millions)
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Basic Statistic
Gender distribution of Instagram users in Hong Kong 2023
Gender distribution of Instagram users in Hong Kong 2023
Gender distribution of Instagram users in Hong Kong in December 2023
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Premium Statistic
Age distribution of Instagram users in Hong Kong 2023
Age distribution of Instagram users in Hong Kong 2023
Distribution of Instagram users in Hong Kong in December 2023, by age group and gender
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Premium Statistic
Most active Instagram accounts in Hong Kong 2023
Most active Instagram accounts in Hong Kong 2023
Number of posts of the most active Instagram accounts in Hong Kong as of October 13, 2023 (in 1,000s)
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Premium Statistic
Most followed Instagram accounts in Hong Kong 2023
Most followed Instagram accounts in Hong Kong 2023
Number of followers of the leading Instagram accounts in Hong Kong as of October 13, 2023 (in millions)
Others
5
- Basic Statistic Market share of X (Twitter) in Hong Kong 2013-2023
- Premium Statistic X (Twitter) ad reach in Hong Kong 2023, by audience group
- Premium Statistic Number of LinkedIn users in Hong Kong 2019-2023
- Premium Statistic LinkedIn ad reach in Hong Kong 2023, by audience group
- Premium Statistic Most followed TikTok accounts in Hong Kong 2023
Others
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Basic Statistic
Market share of X (Twitter) in Hong Kong 2013-2023
Market share of X (Twitter) in Hong Kong 2013-2023
Share of X (Twitter) in social media platforms in Hong Kong from 2013 to 2023
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Premium Statistic
X (Twitter) ad reach in Hong Kong 2023, by audience group
X (Twitter) ad reach in Hong Kong 2023, by audience group
X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group
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Premium Statistic
Number of LinkedIn users in Hong Kong 2019-2023
Number of LinkedIn users in Hong Kong 2019-2023
Number of LinkedIn users in Hong Kong from December 2019 to December 2023 (in millions)
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Premium Statistic
LinkedIn ad reach in Hong Kong 2023, by audience group
LinkedIn ad reach in Hong Kong 2023, by audience group
LinkedIn advertising penetration in Hong Kong in 2023, by demographic group
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Premium Statistic
Most followed TikTok accounts in Hong Kong 2023
Most followed TikTok accounts in Hong Kong 2023
Number of followers of the leading TikTok accounts in Hong Kong as of October 14, 2023 (in millions)
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