This statistic shows the results of a survey among media agency executives regarding the budget sources for programmatic video advertising in the United Kingdom (UK) in 2017. During the survey, only 23 percent of agency professionals reported that they expected programmatic video advertising to be funded from new budgets, while the majority of respondents considered redistribution of existing budgets as the most probable way of funding.
Where does your programmatic video advertising budget come from?*
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Statistics
Amobee (Turn Marketing Platform). (May 8, 2017). Where does your programmatic video advertising budget come from?* [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/
Amobee (Turn Marketing Platform). "Where does your programmatic video advertising budget come from?*." Chart. May 8, 2017. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/
Amobee (Turn Marketing Platform). (2017). Where does your programmatic video advertising budget come from?*. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/
Amobee (Turn Marketing Platform). "Where Does Your Programmatic Video Advertising Budget Come From?*." Statista, Statista Inc., 8 May 2017, https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/
Amobee (Turn Marketing Platform), Where does your programmatic video advertising budget come from?* Statista, https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/ (last visited May 11, 2024)
Where does your programmatic video advertising budget come from?* [Graph], Amobee (Turn Marketing Platform), May 8, 2017. [Online]. Available: https://www.statista.com/statistics/768113/programmatic-video-budget-shifts-in-the-uk/