Average value of broadcast/TV video ad formats in Europe 2017
This statistic show the results of a survey on the average value of broadcast/TV video advertising formats in Europe as of March 2017, broken down by format. The survey found that 30 sec spot ads were the most valued format for broadcast/TV video advertising. On a scale between 1 and 5 (1 being low and 5 being high), this format scored an average of 3.21 from respondents.