Leading voices on Instagram for beauty worldwide 2023, by MIV
In the first half of 2023, Mario Dedivanovic's influencer content was the leading voice on Instagram for the beauty sector in terms of media impact value (MIV), with 19.2 million U.S. dollars. He was followed by Elnaz Golrokh's influencer content, with 17.5 million U.S. dollars in MIV.