Rakuten Insight in July 2023, 62 percent of the respondents in Japan did not want to see sponsored ads on social media platforms. The survey also showed that about a fifth of the respondents were only interested in personalized ads.
According to a survey conducted by Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023
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Rakuten Insight. (August 2, 2023). Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023 [Graph]. In Statista. Retrieved May 15, 2024, from https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/
Rakuten Insight. "Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023." Chart. August 2, 2023. Statista. Accessed May 15, 2024. https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/
Rakuten Insight. (2023). Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023. Statista. Statista Inc.. Accessed: May 15, 2024. https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/
Rakuten Insight. "Willingness to View Sponsored Advertisements on Social Media Platforms in Japan as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/
Rakuten Insight, Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023 Statista, https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/ (last visited May 15, 2024)
Willingness to view sponsored advertisements on social media platforms in Japan as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1407164/japan-willingness-to-view-sponsored-advertisements-on-social-media/