Quality perception of leading bank brands in Côte d'Ivoire 2022
Société Générale was the highest perceived bank in Côte d'Ivoire in terms of quality. According to a survey conducted between December 2021 and May 2022, around 57 percent of the respondents rated Société Générale as a bank of good quality. Moreover, Ecobank followed closely with nearly 57 percent, while the United Bank of Africa (UBA) ranked third with some 52 percent. Notably, Ecobank ranked relatively higher in Francophone countries than in non-Francophone nations.