According to a survey conducted in South Korea in the third quarter of 2023, around 60 percent of respondents stated that they research brands online before making a purchase. This was the most common type of user engagement with digital marketing, followed by visiting brand websites.
Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Goals of e-mail marketing in the UK 2021
- Premium Statistic Digital marketing spending share in Spain in 2021, by format
- Premium Statistic UK companies with most effective digital marketing 2020
- Premium Statistic Industries with most effective digital marketing in the UK 2020
- Premium Statistic Share of U.S. consumers influenced by social media ads 2020
- Premium Statistic E-mail message types used to achieve email campaign goals in the UK 2021
- Basic Statistic Most effective digital marketing techniques 2020
- Premium Statistic Leading email marketing practices used in companies worldwide 2019
- Premium Statistic Main channels for online brand research Japan Q3 2023
- Premium Statistic TikTok influencer engagement rates worldwide 2023
About the region
10
- Premium Statistic Mobile ad revenue in South Korea 2015-2024, by format
- Premium Statistic Adpick's online influencer income distribution South Korea 2018
- Premium Statistic Designer fashion company advertising methods in South Korea 2017
- Premium Statistic Designer fashion company effective advertising methods in South Korea 2017
- Premium Statistic Facebook Messenger user distribution South Korea 2023, by age and gender
- Premium Statistic Facebook user number South Korea 2024, by age and gender
- Premium Statistic Facebook user distribution South Korea 2023, by age group and gender
- Premium Statistic LinkedIn user distribution South Korea 2023, by age group
- Premium Statistic Instagram user distribution South Korea 2024, by age group and gender
- Premium Statistic Facebook Messenger user number South Korea 2023, by age and gender
Selected statistics
1
Other regions
10
- Premium Statistic Small businesses in the U.S. - top marketing tools 2016
- Premium Statistic Facebook advertising expenditure Thailand 2018-2021
- Premium Statistic Using data for marketing purposes in Europe in 2019
- Premium Statistic Expected distribution of marketing budget spend in the Netherlands 2016-2020, by type
- Premium Statistic Marketing agencies: methods of charging clients 2014, by channel
- Premium Statistic Growth of digital marketing spend in Spain 2019-2020
- Premium Statistic Share of marketers asking for transparency according to the influencers 2019
- Premium Statistic Digital marketing activities contributing to success in Canada 2014-2016
- Premium Statistic Key problems for digital marketing transformation in Slovenia 2016
- Premium Statistic Measuring digital marketing success in Australia FY 2018, by size of business
Related statistics
10
- Basic Statistic Naver: quarterly online advertising sales 2013-2016
- Premium Statistic Online advertising spending growth in South Korea 2019-2024, by medium
- Premium Statistic South Korea: mobile ad revenue format shares 2017-2024
- Premium Statistic Internet ad revenue in South Korea 2015-2024, by format
- Premium Statistic Internet advertising revenue in South Korea 2014-2024
- Premium Statistic Advertising spending in South Korea 2014-2022
- Premium Statistic Top ten entertainment profiles on Twitter in South Korea 2021, by number of followers
- Premium Statistic Share of users accessing social media via computer South Korea 2018, by age group
- Premium Statistic Share of users accessing social media via computer South Korea 2018, by gender
- Premium Statistic Share of users accessing social media via smartphone South Korea 2018, by gender
Further related statistics
6
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Pfizer's ad spending 2006-2023
- Online advertising of companies in China 2016
- Leading trends in technology in restaurants in the U.S. 2015*
- Share of women in developing countries who were married before the age of 15
- New U.S. donors - retention rate by age and channel
Further Content: You might find this interesting as well
Statistics
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Pfizer's ad spending 2006-2023
- Online advertising of companies in China 2016
- Leading trends in technology in restaurants in the U.S. 2015*
- Share of women in developing countries who were married before the age of 15
- New U.S. donors - retention rate by age and channel
We Are Social, & DataReportal, & Meltwater. (February 23, 2024). Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, und DataReportal, und Meltwater. "Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity." Chart. February 23, 2024. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, DataReportal, Meltwater. (2024). Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, and DataReportal, and Meltwater. "Engagement with Digital Marketing among Internet Users in South Korea as of The 3rd Quarter of 2023, by Type of Activity." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social & DataReportal & Meltwater, Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity Statista, https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/ (last visited May 21, 2024)
Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity [Graph], We Are Social, & DataReportal, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/