As of the first half of 2020, native video had the highest level of user engagement, generating an average of 221,652 engagements. While embedded videos counted roughly 6,685 comments, live videos gathered 38,038 comments per video on average.
Average engagement with Facebook videos worldwide in H1 2020, by video type
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NewsWhip. (July 31, 2020). Average engagement with Facebook videos worldwide in H1 2020, by video type [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/
NewsWhip. "Average engagement with Facebook videos worldwide in H1 2020, by video type." Chart. July 31, 2020. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/
NewsWhip. (2020). Average engagement with Facebook videos worldwide in H1 2020, by video type. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/
NewsWhip. "Average Engagement with Facebook Videos Worldwide in H1 2020, by Video Type." Statista, Statista Inc., 31 Jul 2020, https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/
NewsWhip, Average engagement with Facebook videos worldwide in H1 2020, by video type Statista, https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/ (last visited May 13, 2024)
Average engagement with Facebook videos worldwide in H1 2020, by video type [Graph], NewsWhip, July 31, 2020. [Online]. Available: https://www.statista.com/statistics/1203990/average-engagement-with-facebook-videos-by-video-type/