According to a study from 2020 on podcast platforms in the United States, Spotify was the most popular podcast platform among the younger generation with 44 percent of respondents aged 18 to 34 using the streaming service, followed by Apple Podcasts with 27 percent. In the age group of 35 to 54, 34 percent of respondents stated that they were using Spotify while another 32 percent said that they consumed podcasts on Apple Podcasts.
Leading podcast platforms among adults in the United States in 2020, by age group
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Vorhaus Advisors. (July 11, 2020). Leading podcast platforms among adults in the United States in 2020, by age group [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/1197932/podcast-platforms-usa/
Vorhaus Advisors. "Leading podcast platforms among adults in the United States in 2020, by age group." Chart. July 11, 2020. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/1197932/podcast-platforms-usa/
Vorhaus Advisors. (2020). Leading podcast platforms among adults in the United States in 2020, by age group. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/1197932/podcast-platforms-usa/
Vorhaus Advisors. "Leading Podcast Platforms among Adults in The United States in 2020, by Age Group." Statista, Statista Inc., 11 Jul 2020, https://www.statista.com/statistics/1197932/podcast-platforms-usa/
Vorhaus Advisors, Leading podcast platforms among adults in the United States in 2020, by age group Statista, https://www.statista.com/statistics/1197932/podcast-platforms-usa/ (last visited June 01, 2024)
Leading podcast platforms among adults in the United States in 2020, by age group [Graph], Vorhaus Advisors, July 11, 2020. [Online]. Available: https://www.statista.com/statistics/1197932/podcast-platforms-usa/