Opinion about fee reduction and ads on OTT services South Korea 2023
According to a survey on over-the-top (OTT) video service usage conducted in May 2023 in South Korea, around 42.5 percent of respondents answered their opinion on using ads on OTT services and decreasing subscription fees depended on the amount of reduction from the original subscription price. Around 32 percent disliked advertisement on these video services regardless of how much cheaper the subscription fee became.